There are various reasons as to why ‘Wonder Woman’ is this summer’s biggest anticipated movie release. Many are excited to see the dynamic female duo of Patty Jenkins’ directing and Gal Gadot’s acting. Despite the high expectations, people are loving Jenkins’ product so far, as critics have been raving about Wonder Woman and Jenkins’ vision. Things are clearly going well for the director, as conversations surrounding her are 91% positive.
Gal Gadot, an Israeli born actress, is fairly unknown to most Americans, as her biggest role to date has been in the Fast and Furious sequels. Gadot’s relatively unknownness is working out extremely well for her since she is being talked about positively 80% of the time. She has been making the late night circuit and charmed her way to a victory on Jimmy Fallon’s “Box of Lies.” Perhaps because many people aren’t familiar with her work it is easier for them to see and believe her portrayal as ‘Wonder Woman’. Unlike Gadot, Chris Pine, Gal’s love interest in the movie, is a fairly well known and well liked actor. His presence in the movie only benefits the overall positive surrounding it with Chris Pine being discussed positively 80% of the time as well.
Another important fact about the ‘Wonder Woman’ audience is that the gender distribution is nearly split 50-50 among men and women. Although an outdated belief, there is still a looming fear that a female-led superhero movie might not peak the interests of male and female viewers alike. However, the gender composition for Wonder Woman’s audience seems on par with ‘Batman v Superman’ and might even drive a higher engagement among women as opening weekend comes to a close.
Both DC and Marvel have been pumping out comic book inspired superhero movies for the past several years. Some have been major success, like DC’s ‘The Dark Knight’, and others have missed the mark, like DC’s ‘Suicide Squad’. Despite the success of ‘The Dark Knight’ Marvel movies have seen much greater success than those of the DC Universe. Wonder Woman, of course, belongs to the DC world, which already places a lot of pressure on the new movie since both ‘Batman v Superman’ and ‘Suicide Squad’ did rather poorly for the company.
While there have been numerous female superheros featured on the big screen, Gal Gadot’s portrayal of ‘Wonder Woman’ marks the first superhero feature film starring a woman. DC and Gadot could benefit greatly from the success of Wonder Woman, and according to our pre-release chatter, ‘Wonder Woman’ is lining up to be DC’s biggest hit since ‘The Dark Knight’.