At Play: Mattel’s Barbie Team Delivers Wonderful Message #RealBeauty

barbieToday, Barbie announced the expansion of its Fashionistas® line with the addition of three new body types – tall, curvy and petite – and a variety of skin tones, hair styles and outfits. With these additions, girls everywhere will have infinitely more ways to play out their stories and spark their imaginations through Barbie.

“For more than 55 years, Barbie has been a global, cultural icon and a source of inspiration and imagination to millions of girls around the world,”Barbie reflects the world girls see around them. Her ability to evolve and grow with the times, while staying true to her spirit, is central to why Barbie is the number one fashion doll in the world.”-said Richard Dickson, President and Chief Operating Officer of Mattel. “

The new 2016 Barbie® Fashionistas® doll line includes four body types (the original and three new bodies), seven skin tones, 22 eye colors, 24 hairstyles and countless on-trend fashions and accessories. Adding more diversity into the line continues the journey that Barbie started in 2015 when the brand added 23 dolls with new skin tones, hair colors and, most notably, a flat foot.

Take a look below at all the dolls in this line.

2016_FashionistasLine

Now, the question is will the girls like them? The new dolls are ready for order today on Mattel .com

 

Leave a Reply